iPhone
$799
Estimated value as of 2026 · MacRumors and AppleInsider reports on iPhone 17/18 base models [2][1]
The iPhone is Apple's flagship smartphone line, with the current base model typically starting at a retail price reflecting the most common configuration a regular person buys.
Fun fact Despite rising component costs like RAM in 2026, Apple has kept the starting price of base iPhone models steady at $799, absorbing much of the increase[2].
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